Challenges? Ya got that right. Naysayers? You could’ve filled a room with them. Thoughts of giving up during the process of starting a brand new league? Not a chance. Welcome to Mike Morreale’s world. The commissioner of the blossoming Canadian Elite Basketball League, a men’s professional circuit that has seven teams from Ontario to British...Read More
The Maritime Women’s Basketball Association (MWBA) has made numerous strides in preparation for its inaugural season in 2022. The MWBA took another exciting leap toward increasing its exposure and marketing landscape, signing a three-year agreement with Sports & Entertainment Atlantic (S|E|A) to manage the League’s sponsorship marketing. The MWBA begins play next April with six...Read More
Veteran head coach John Hickey is taking on a new role. Hickey has been named an assistant coach with the Maritime Women’s Basketball Association’s Fredericton Freeze. The head coach of the Atlantic Collegiate Athletic Association’s St. Thomas University Tommies’ men’s team will join player coach Leah Bowers and assistant coach Julie McAllister with the Fredericton...Read More
The colours and styles are coming together for the Maritime Women’s Basketball League. With the Windsor Edge, Halifax Thunder and Fredericton Freeze already showcasing its colours and logos, the Port City Fog of Saint John released its identity this week. The MWBA now awaits the Halifax Hornets, replacing the nickname Sirens, and Moncton franchises for...Read More
Let’s face it, there’s never been a problem to find gym for some runs during the off-season. Until you-know-what hit. With so many changes becoming routine in our daily lives due to COVID-19, finding gym time for open runs is not as easy as it usually is with Nova Scotia and New Brunswick facing different...Read More
The Maritime Women’s Basketball Association is ready to roll with six franchises, beginning in April of 2022. The MWBA solidified six locations during a Zoom conference call. Despite the possibility of expansion from the Original Six centres, the MWBA voted unanimously to take it slowly. Nova Scotia will be represented by the Halifax, Halifax Thunder...Read More
Kaylee Kilpatrick, Hannah Brown and Tessa Stammberger have enjoyed European pro careers. Drive, intensity and a competitive fire that burns in any pursuit they tackle. Those are certainly three characteristics that identify a trio of remarkably strong women from the Maritimes, who have turned basketball into a way of life. There’s a solid chance all...Read More
First version of MWBA logo Creating a logo is not an easy endeavour. Multiple phases are parts of finding the right look, the right colours and scheme and finding one that appeals to many for a number of reasons. Just like the Maritime Women’s Basketball Association. One of the first orders of business – almost...Read More
Marketing students eager for real world experience meet a fledgling sports league getting ready to launch its first season – it’s a slam dunk of a collaboration. A group of Business Administration: Marketing students at New Brunswick Community College Moncton Campus are creating a marketing plan for the newly-formed Maritime Women’s Basketball Association (MWBA). It’s...Read More
Tyler Slipp doesn’t think small scale. Uh-uh. Big scale or go home is the mantra. Slipp will bring that reputation with him as he joins the Maritime Women’s Basketball Association as the league coordinator. His duties are numerous, but in a nutshell, Slipp will be the eyes and ears for Commissioner Tasia McKenna, her executive...Read More
